Table of Contents

1. Tutorial Video
2. Reading Materials
• ‘Laser Learning reading text: Creating an event plan’
• ‘How to plan an event: The complete event planning guide’ webpage on the Wild Apricot website
• ‘Running an event safely’ webpage on the Health and Safety Executive website
• ‘Successful Event Management’ by Anton Shone and Bryn Parry, published by Cengage Learning 3rd edition 2010
• ‘Using relationship management to optimize attendee marketing and grow event revenue’ by Experient
• Use the internet to research contingency planning and models, such as:
• Use the internet to research crisis management models, such as:
• ‘Crisis Management in Event Marketing and Communication’ webpage on the Research Methodology website
• ‘What is legislation’ webpage on the London Events Toolkit website
• ‘Project management’ webpage on the Business Balls website
3. Presentation
• Click to launch this lesson's presentation on 'Managing an event'.
• Click to launch this lesson's second presentation on 'Risk and crisis management in the events industry' by Insurex Expo-Sure.
4. Good Practice Example
• Watch this video ‘Top tips for exhibitors: What to do after the event?’ produced by the World Architecture Festival. Watch this video about evaluation and feedback after an event, produced by the Independent Institute of Education.
• Watch this video ‘Top tips for exhibitors: What to do after the event?’ produced by the World Architecture Festival. Watch this video about evaluation and feedback after an event, produced by the Independent Institute of Education.
5. Interactive Quiz
6. Evidence Opportunities
7. Extended Learning
• Click to read this event checklist on the Wild Apricot website.
• Click to visit the website of the London Events Toolkit, which has useful information on planning, finance, legislation, marketing, events management, health and safety, and sustainability.
• Research ‘event logistics timeline’ and consider whether this would be an effective way to keep on schedule during the event.
• ‘Event management: A practical guide’ webpage on the Event Scotland website. Click on the icon to read this guide.
• Click to read ‘Successful Event Planning: The Power is in the platform’ by Cvent.
• Click on the icon to download a template for an event plan, produced by Event Scotland.
• Click to read ‘What is the Equality Act?’ on the Equality and Human Rights Commission. You may also like to read the specific guidance for your sector in the ‘Equality Act guidance’ section.
• ‘The Guide to Data Protection’ by the Information Commissioner’s Office. Click on the icon to read this guidance.
• Click on the icon to access multiple videos on event planning on the About.com website. Watch any video of interest to you and make notes of any tips or techniques that are relevant and helpful for your role.
8. Think And Challenge