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P3CS5-3

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Question 1 of 5

Qualitative data refers to information about:

numbers

location

opinions

gender

Inferential data analysis usually uses:

a small sample to make conclusions

numerical data

summaries to show patterns and trends

clear visual information

It's important that any data analysis should be:

SMART

reasoned

opinionated

decisive

Which one of the following should be taken into account when setting performance targets and objectives:

focus groups

large numbers of complaints

good customer feedback

increased profits

Techniques to measure customer satisfaction include:

online surveys

service delivery

innovation

new promotions

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