Understand how to organise customer service delivery
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Question 1 of 5
The method of promotion used by an organisation will depend upon:
The target audience
Public relations
Customer loyalty
The number of customers
Everyone in the organisation should be involved in the customer service delivery.
True
False
'Customer wants' are:
How the customer wants to be treated
What customers must have
What customer would like to have
The finished product
Which three of the below are examples of demographic customer segmentation?
Location
Buying habits
Looks
Gender
Age
Occupation
The ‘customer journey’ begins with:
The first enquiry
A purchase
Touch points
Complaints
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