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Understand how to organise customer service delivery

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Question 1 of 5

The method of promotion used by an organisation will depend upon:

Public relations

The target audience

The number of customers

Customer loyalty

Everyone in the organisation should be involved in the customer service delivery.

True

False

'Customer wants' are:

What customers must have

How the customer wants to be treated

What customer would like to have

The finished product

Which three of the below are examples of demographic customer segmentation?

Buying habits

Location

Occupation

Looks

Gender

Age

The ‘customer journey’ begins with:

A purchase

The first enquiry

Touch points

Complaints

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