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P2CS2-1
Table of Contents
Click on the icon to the left to open an activity sheet containing tasks for you to read and complete. If you have any questions you should contact your tutor who will be able to offer guidance.
Table of Contents
Tutorial Video
Reading Materials
‘How to turn unhappy customers into raving fans of your brand’ by Groove
‘Equality Act 2010: What do I need to know? Quick start guide for businesses who sell goods and services’ from the Government Equalities Office.
‘Factors affecting customer behaviour’ by Asifo Shah on the AIPMM website.
‘Q & A: Understanding body language to make more sales’ from the Marketing Donut website.
'6 Simple Steps to Handle Dissatisfied Customers’ from Buzztime Business.
Presentation
Good Practice Example
Interactive Quiz
Evidence Opportunities
Extended Learning
Click on the icon to watch ‘Top 6 ways to get an angry customer to back down’ by Myra Golden.
Click to read ‘4 important Factors that Influence Consumer Behaviour’ from the EDUCMA website.
Think And Challenge